I wasn't sure how I felt about this scent when I smelled it straight out of the bottle, but once I added it to wax is was just beyond delightful. I cannot stop smelling it and it's a huge hit with my customers. I use this scent in a wax melt and just one large melt is enough to scent my entire bottom floor and I can lightly smell it on my third floor when my warmer is on the first floor. I've ordered quite a few strawberry scents from different companies and this one as well as one from Candle Science is the best. It doesn't smell synthetic, soapy, or like perfume, it has a very authentic and mildly sweet aroma. I will definitely be keeping this in my line.